There’s a lot being said and written about Big Data’s role in the feverishly exciting world of “predictive analytics”. The excitement is of course palpable. So what’s really new in the big bad world of Big Data and Predictive Analytics today? What revolutionary advances are we seeing today that take on big data and emerge with critical insights? While we ponder on those significant questions, I want to explore how we at Prime address this so-called “next wave of innovation”. Especially in case of the insurance industry, if it wants to thrive in the world of big data and analytics …

In today’s interconnected world, organizations, especially small to medium-sized P&C insurance carriers, are being continually challenged by the sheer explosion, diversity, and fluidity of data overwhelming their traditional, time-honored IT systems. In this context, therefore, revolutionizing your business to unravel the 21st-century challenges cannot be accomplished with much-known 20th-century insight. That’s why, what global insurers need is to transform into well-informed, decisive, digital-ready enterprises by focusing on improving customer experience and brand differentiation. Today, the insurance services industry demands a revolutionizing IT framework that can make sense of the storm of connected information, figure out hidden nuances, gather understanding in …