
Salesforce Healthcare for Creating a Digital Journey that puts Patients’ Needs First
Healthcare organizations will agree that the marketing strategies they are leveraging are not the same as what they used to be. Thanks to digital transformation, consumers now have access to more information than ever before and when it comes to patient experience. Patients expect the same kind of personalized provider experience that matches the high-level experience of companies like Amazon. The Healthcare industry is no stranger to marketing, yet still thinks of CRM as a solution only for sales teams. But a CRM solution creates incredible value to a variety of teams; special mention to both the healthcare and life …