Customers buy experiences, not products. This statement has never been more relevant than today because to compete in this fast changing digital world, organizations should do more than just selling a product. Accept it or not digital age consumers relate customer engagement to amazon and the likes, not without a reason, the world’s biggest online retailer has set the standard by combining customer experience and product selling that makes people wanting more of it. In an age of instant gratification we live, customers are seeking to buy products in a short period of time and gain access to information about …

With its ability to improve automation and collaboration to create better products for customers and compete more effectively in the market, DevOps has become imperative for organizations aiming to achieve enterprise agility and business agility. But it’s not always easy to implement the way it’s supposed to be. In fact, quite a few organizations face potentially significant challenges that stand in the way of capitalizing on the benefits of its implementation. Organizations that have implemented DevOps are discovering how they are struggling to understand various aspects of it. DevOps should be the fuel accelerating application development and time to market. …

The difference between firms that have aligned with cloud and business objectives and those that have not is quite noticeable. Truth to be told, you can usually tell after looking over the strategy alignment, roadmap and business operating model to know which category they fall into. Firms aligned with sound cloud strategy achieve the benefits of this disruptive adoption, optimize investment and deliver business results. Meanwhile, the ones who have not aligned risk being left behind and worst stare at a situation where a business is losing customers to competitors Harnessing digital disruption to drive business success Whether a company …

What’s the sales team’s biggest challenge? It’s getting things done on time using spreadsheets, which is often reactive and standalone. While organizations have become masters when it comes to relying on spreadsheets to track sales, customer data and creating reports, they seem to forget that spreadsheets have their own share of shortcomings. Which company doesn’t like to increase its sales? But it turns out that 80% of sales people’s time is spent on gathering all the data like contact details surrounding clients, project status or marketing plan in an Excel spreadsheet. But there are some tasks a simple spreadsheet simply …

Ask any sales professional what’s their biggest work challenge? You’re most likely to hear, its excessive administration tasks that is one of the biggest challenges facing them. As if that was not enough, they spend majority of their time performing routine and repetitive activities that have nothing to do with sales. And that means it can seem impossible to find the time they need to plan for products or improve existing processes. How Personalization in sales is proving helpful for organizations  Whether we accept or not, personalized sales experience and highly targeted campaigns are proving helpful for organizations. But having …